OPAL TELECOM
INBOUND TELEPHONY		 Welcome to Telecom Midlands Ltd
| INBOUND TELEPHONY | OUTBOUND TELEPHONY |

INBOUND TELEPHONY - HOW DOES IT WORK

Opal's inbound call centre solutions are all about making it as easy as possible for your customers to contact you and establishing services to monitor how efficiently these calls are handled.

We have developed a range of products and services which help maximise the impact of your advertising, publicity and mail-shots by ensuring that the response calls are efficiently and effectively routed into your business and managed accordingly.

Opal work with you to build a call delivery solution to meet your exact requirements - and ensure that you manage your customer relationships successfully.

Opal's inbound call centre solutions make extensive use of Non-Geographic Numbers (NGN's) and in the UK there are different numbers to suit different needs.

0800 Freephone (Caller pays nothing - Number holder pays the full inbound call)
0845 Local Rate (Caller pays local rate - You pay the balance of the call cost)
0870 National Rate (Customer pays national rate - You pay nothing - You generate a revenue stream)
09xx Premium Rate (Customer pays special tariffs - You get a revenue stream)

Your chosen number sits in front of your existing telephone number - so there is no need to change your existing telephone number or services - but is used on all your advertising and promotional materials.

Following is a guide to potential usage and applications for the inbound call delivery service we can offer as a full service for marketing and customer management.

Using a unique number for each piece of promotional activity or for each department within the business, your customers will be able to tell exactly:-

  • How many calls they are getting
  • What time of day the calls arrive
  • What the duration of each call is
  • Which piece of promotional activity works and which doesn't
  • They will therefore be able to use our management report facilities to:
  • Plan staff resource
  • Reduce business overheads
  • Spend marketing money much more effectively

    Opal has designed a whole host of products and services to assist in your Customer Relationship Management strategies.

    With Opal's Non-Geographic numbers front-ending every service you can be certain that we can help you maximise your marketing initiatives and ensure that you create the right impression.

    All of these services are hosted within Opal's own network and run off platforms that we have developed in-house, so we can offer you the flexibility and manageability that other carriers couldn't achieve. Because we have invested in our own technology, there is no need for you to invest in your own call handling equipment. This means that with Opal, you can avoid potentially high capital expenditure costs and still benefit from significant improvements to your customer service capabilities.

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